Learn about Google Analytics, a program that can help a company improve results by increasing traffic to their web site and create higher conversion rates.

The class is targeted toward web designers, web analysts, online marketers and general business people who want to learn more about how their web site really works.

Presented by the college's Small Business Development Center, which provides consulting services and educational programs to entrepreneurs looking to start or grow a small business in Westmoreland and Fayette Counties. For more information, call (724) 537-4572.

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